The hay-days of Google+ are over

Google+ Announced its Shut Down After a Software Glitch exposed Info of 500k Accounts

Google Plus, an Internet-based Social Network owned and operated by Google was launched in June 2011. This social media platform experienced a lot of fanfare in its initial years and posed as a possible competitor to Facebook. The service had over 10 million users just two weeks after its launch.Google+ closure
Now, the world has been taken aback by Google’s out of the blue announcement of Google+ closure. According to the announcement made Google, Google+ would be fully shut down by August 2019, to allow users to download and migrate their information.

What differentiates Google+ from its counterparts?

Google+ was created to serve as a social spine for Google’s disparate services like Adwords, Youtube etc. Each service provided by Google had access to the features implemented in Google+ refraining the tech giant from implementing the same social features independently for the services it provided.Google+ closure
The idea & designing of this app is pretty much similar to other social networking services. However to differentiate Google+ from other social networking sites, Google integrated various unique features that are smartly designed to allow more transparency among users with respect to information sharing interaction with others. These include:
  1. Ability to post status updates and photos to the stream or interest-based communities.
  2. Group different types of relationships (rather than simply “friends”) into Circles.
  3. Group texting, video calling, events & location tagging.
  4. Ability to edit and upload photos to private cloud-based albums.
  5. It integrates all Google services like Circles, Huddle, Hangouts,and Sparks and displays a new Google+ menu bar on other Google services when you login to a Google account. Huddle and Sparks were eventually eliminated.
The Glory of Google+ soon became a huge potential threat to other social media platforms, particularly FaceBook. In fact, Facebook founder Mark Zuckerberg instituted a company-wide “lockdown”, to bring Facebook’s features into line with Google+.
However, Google+ underwent substantial changes leading to its redesign in November 2015. The subsequent changes in Google+ code led to the occurrence of a bug that could leak the private information of Google+ accounts. It became the primary reason for Google+ closure.
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